{"id":102839,"date":"2017-02-04T06:10:19","date_gmt":"2017-02-04T06:10:19","guid":{"rendered":"https:\/\/gerdtestpress.online\/?guid=e38eb142eb15b438204313fed3321b1c"},"modified":"2017-02-04T06:10:19","modified_gmt":"2017-02-04T06:10:19","slug":"why-hollywood-as-we-know-it-is-already-over-vanity-fair","status":"publish","type":"post","link":"https:\/\/futuristgerd.com\/de\/2017\/02\/why-hollywood-as-we-know-it-is-already-over-vanity-fair\/","title":{"rendered":"Warum Hollywood, wie wir es kennen, bereits vorbei ist (gute lange Lekt\u00fcre \u00fcber Vanity Fair)"},"content":{"rendered":"<p>\u201cBut the real threat isn\u2019t China. It\u2019s Silicon Valley. Hollywood, in its over-reliance on franchises, has ceded the vast majority of the more stimulating content to premium networks and over-the-top services such as HBO and Showtime, and, increasingly, digital-native platforms such as Netflix and Amazon. These companies also have access to analytics tools that Hollywood could never fathom, and an allergy to its inefficiency. Few have seen the change as closely as Diller himself, who went from running Paramount and Fox to building his own tech empire, IAC. \u201cI don\u2019t know why anyone would want a movie company today,\u201d Diller said at Vanity Fair\u2019s New Establishment Summit in October. \u201cThey don\u2019t make movies; they make hats and whistles.\u201d (Half of the people in the audience, likely representing the tech industry, laughed at this quip; the other half, from Hollywood, cringed.) When I spoke to Mike Moritz, the iconic venture capitalist, backstage at the event, he noted that a nominal investment in a somewhat successful tech company could generate more money than Hollywood\u2019s top-grossing movies. \u201cIn my mind,\u201d he said, \u201cHollywood is dying.\u201d\u201d<\/p>\n<div class=\"posthaven-post-body\">\n<div>\nWhy Hollywood as We Know It Is Already Over<br \/>\n<a href=\"https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over\">https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over<\/a><\/p>\n<\/div>\n<div><a href=\"https:\/\/futuristgerd.com\/2010\/07\/08\/the-future-of-film-talk-at-niff\/\" target=\"_blank\">Future of Film Gerd Leonhard<\/a><\/div>\n<div><\/div>\n<div>\n<div>\n<div id=\"posthaven_gallery[1136820]\" class=\"posthaven-gallery\">\n<p class=\"posthaven-file posthaven-file-image posthaven-file-state-processed\"><img decoding=\"async\" class=\"posthaven-gallery-image\" src=\"https:\/\/phaven-prod.s3.amazonaws.com\/files\/image_part\/asset\/1834418\/dgYYtUy2tV7mG1BHfwtAZZSIr1w\/medium_image1.JPG\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<div>\n<div>\"Aber die wahre Bedrohung ist nicht China. Es ist das Silicon Valley. Hollywood hat durch seine \u00fcberm\u00e4\u00dfige Abh\u00e4ngigkeit von Franchises die gro\u00dfe Mehrheit der anregenderen Inhalte an Premium-Netzwerke und Over-the-Top-Dienste wie HBO und Showtime und zunehmend auch an digitale Plattformen wie Netflix und Amazon abgetreten. Diese Unternehmen haben auch Zugang zu Analyseinstrumenten, die Hollywood nie ausloten konnte, und eine Allergie gegen seine Ineffizienz. Nur wenige haben den Wandel so hautnah miterlebt wie Diller selbst, der von der Leitung von Paramount und Fox zum Aufbau seines eigenen Tech-Imperiums, IAC, \u00fcberging. \"Ich wei\u00df nicht, warum irgendjemand heute eine Filmgesellschaft haben will\", sagte Diller auf dem New Establishment Summit von Vanity Fair im Oktober. \"Sie machen keine Filme, sie machen H\u00fcte und Pfeifen.\" (Die H\u00e4lfte der Zuh\u00f6rer, die wahrscheinlich die Tech-Industrie vertraten, lachte \u00fcber diesen Witz; die andere H\u00e4lfte, die aus Hollywood kam, erschauderte). Als ich mich hinter der B\u00fchne mit Mike Moritz, dem bekannten Risikokapitalgeber, unterhielt, bemerkte er, dass eine nominelle Investition in ein einigerma\u00dfen erfolgreiches Technologieunternehmen mehr Geld einbringen k\u00f6nnte als die erfolgreichsten Filme Hollywoods. \"Meiner Meinung nach\", sagte er, \"liegt Hollywood im Sterben.\"<\/p>\n<p>Warum Hollywood, wie wir es kennen, bereits vorbei ist<br \/><a href=\"https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over\">https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over<\/a><br \/>\u00fcber Instapaper<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<\/p>\n<div>\n<div>\n<p>\n          <img decoding=\"async\" src=\"https:\/\/phaven-prod.s3.amazonaws.com\/files\/image_part\/asset\/1834418\/dgYYtUy2tV7mG1BHfwtAZZSIr1w\/medium_image1.JPG\"><\/p>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"author":38,"featured_media":102844,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_analytify_skip_tracking":false,"footnotes":""},"categories":[24],"tags":[1204,1205],"class_list":["post-102839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-media","tag-hollywood","tag-vanity-fair","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"_links":{"self":[{"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/posts\/102839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/comments?post=102839"}],"version-history":[{"count":0,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/posts\/102839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/media\/102844"}],"wp:attachment":[{"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/media?parent=102839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/categories?post=102839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futuristgerd.com\/de\/wp-json\/wp\/v2\/tags?post=102839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}