{"id":102839,"date":"2017-02-04T06:10:19","date_gmt":"2017-02-04T06:10:19","guid":{"rendered":"https:\/\/gerdtestpress.online\/?guid=e38eb142eb15b438204313fed3321b1c"},"modified":"2017-02-04T06:10:19","modified_gmt":"2017-02-04T06:10:19","slug":"why-hollywood-as-we-know-it-is-already-over-vanity-fair","status":"publish","type":"post","link":"https:\/\/futuristgerd.com\/es\/2017\/02\/why-hollywood-as-we-know-it-is-already-over-vanity-fair\/","title":{"rendered":"Why Hollywood as We Know It Is Already Over (buena lectura larga v\u00eda Vanity Fair)"},"content":{"rendered":"<p>\u201cBut the real threat isn\u2019t China. It\u2019s Silicon Valley. Hollywood, in its over-reliance on franchises, has ceded the vast majority of the more stimulating content to premium networks and over-the-top services such as HBO and Showtime, and, increasingly, digital-native platforms such as Netflix and Amazon. These companies also have access to analytics tools that Hollywood could never fathom, and an allergy to its inefficiency. Few have seen the change as closely as Diller himself, who went from running Paramount and Fox to building his own tech empire, IAC. \u201cI don\u2019t know why anyone would want a movie company today,\u201d Diller said at Vanity Fair\u2019s New Establishment Summit in October. \u201cThey don\u2019t make movies; they make hats and whistles.\u201d (Half of the people in the audience, likely representing the tech industry, laughed at this quip; the other half, from Hollywood, cringed.) When I spoke to Mike Moritz, the iconic venture capitalist, backstage at the event, he noted that a nominal investment in a somewhat successful tech company could generate more money than Hollywood\u2019s top-grossing movies. \u201cIn my mind,\u201d he said, \u201cHollywood is dying.\u201d\u201d<\/p>\n<div class=\"posthaven-post-body\">\n<div>\nWhy Hollywood as We Know It Is Already Over<br \/>\n<a href=\"https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over\">https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over<\/a><\/p>\n<\/div>\n<div><a href=\"https:\/\/futuristgerd.com\/2010\/07\/08\/the-future-of-film-talk-at-niff\/\" target=\"_blank\">Future of Film Gerd Leonhard<\/a><\/div>\n<div><\/div>\n<div>\n<div>\n<div id=\"posthaven_gallery[1136820]\" class=\"posthaven-gallery\">\n<p class=\"posthaven-file posthaven-file-image posthaven-file-state-processed\"><img decoding=\"async\" class=\"posthaven-gallery-image\" src=\"https:\/\/phaven-prod.s3.amazonaws.com\/files\/image_part\/asset\/1834418\/dgYYtUy2tV7mG1BHfwtAZZSIr1w\/medium_image1.JPG\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<div>\n<div>\"Pero la verdadera amenaza no es China. Es Silicon Valley. Hollywood, en su excesiva dependencia de las franquicias, ha cedido la gran mayor\u00eda de los contenidos m\u00e1s estimulantes a cadenas premium y servicios over-the-top como HBO y Showtime, y, cada vez m\u00e1s, a plataformas nativas digitales como Netflix y Amazon. Estas empresas tambi\u00e9n tienen acceso a herramientas de an\u00e1lisis que Hollywood nunca podr\u00eda imaginar, y alergia a su ineficacia. Pocos han visto el cambio tan de cerca como el propio Diller, que pas\u00f3 de dirigir Paramount y Fox a construir su propio imperio tecnol\u00f3gico, IAC. \"No s\u00e9 por qu\u00e9 alguien querr\u00eda hoy una compa\u00f1\u00eda cinematogr\u00e1fica\", dijo Diller en la Cumbre del Nuevo Establishment de Vanity Fair en octubre. \"No hacen pel\u00edculas; hacen sombreros y silbatos\". (La mitad de los asistentes, probablemente representantes de la industria tecnol\u00f3gica, se rieron de esta ocurrencia; la otra mitad, de Hollywood, se encogi\u00f3 de hombros). Cuando habl\u00e9 con Mike Moritz, el emblem\u00e1tico inversor de capital riesgo, entre bastidores, me dijo que una inversi\u00f3n nominal en una empresa tecnol\u00f3gica de cierto \u00e9xito podr\u00eda generar m\u00e1s dinero que las pel\u00edculas m\u00e1s taquilleras de Hollywood. \"En mi opini\u00f3n\", dijo, \"Hollywood se est\u00e1 muriendo\"\".<\/p>\n<p>Por qu\u00e9 Hollywood tal y como lo conocemos ya se ha acabado<br \/><a href=\"https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over\">https:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over<\/a><br \/>v\u00eda Instapaper<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<\/p>\n<div>\n<div>\n<p>\n          <img decoding=\"async\" src=\"https:\/\/phaven-prod.s3.amazonaws.com\/files\/image_part\/asset\/1834418\/dgYYtUy2tV7mG1BHfwtAZZSIr1w\/medium_image1.JPG\"><\/p>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"author":38,"featured_media":102844,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_analytify_skip_tracking":false,"footnotes":""},"categories":[24],"tags":[1204,1205],"class_list":["post-102839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-media","tag-hollywood","tag-vanity-fair","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"_links":{"self":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts\/102839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/comments?post=102839"}],"version-history":[{"count":0,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts\/102839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/media\/102844"}],"wp:attachment":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/media?parent=102839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/categories?post=102839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/tags?post=102839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}