{"id":129934,"date":"2022-03-03T08:47:22","date_gmt":"2022-03-03T07:47:22","guid":{"rendered":"https:\/\/gerdtestpress.online\/?p=129934"},"modified":"2024-09-02T22:20:58","modified_gmt":"2024-09-02T20:20:58","slug":"the-future-of-social-media-gerd-leonhards-recent-live-streaming-show-gerdtalks3","status":"publish","type":"post","link":"https:\/\/futuristgerd.com\/es\/2022\/03\/the-future-of-social-media-gerd-leonhards-recent-live-streaming-show-gerdtalks3\/","title":{"rendered":"El futuro de las redes sociales: Gerd Leonhard's recent live-streaming show GerdTalks#3"},"content":{"rendered":"<p>\"La tecnolog\u00eda es moralmente neutra hasta que la usamos\", probablemente me hayas o\u00eddo decir en innumerables ocasiones (citando a William Gibson). En este evento, que se retransmiti\u00f3 en directo en Youtube, LinkedIn, Twitch y muchas otras plataformas el 21 de febrero de 2022, habl\u00e9 sobre el futuro de la tecnolog\u00eda. <a href=\"https:\/\/futuristgerd.com\/2021\/11\/the-metaverse-worse-than-social-media-gerds-comments-on-a-great-big-think-piece-by-louis-rosenberg\/\" data-type=\"post\" data-id=\"128940\" target=\"_blank\" rel=\"noreferrer noopener\">Redes sociales<\/a> - m\u00e1s concretamente Facebook \/ Meta.<\/p>\n\n\n\n<p>Puede ver esto <a href=\"http:\/\/www.gerdtalks.com\" target=\"_blank\" rel=\"noreferrer noopener\">GerdTalks<\/a> Episodio siguiente. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"#GerdTalks 3: El futuro de Facebook\/Meta y #socialmedia Futurista Gerd Leonhard Live-Stream EDIT\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/HNUUNKMQzTc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Tambi\u00e9n puede escucharlo en <a href=\"https:\/\/soundcloud.com\/gleonhard\/gerdtalks-episode-3-by-futurist-gerd-leonhard-the-future-of-social-media-audio-version-only?utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing\" data-type=\"URL\" data-id=\"https:\/\/soundcloud.com\/gleonhard\/gerdtalks-episode-3-by-futurist-gerd-leonhard-the-future-of-social-media-audio-version-only?utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing\" target=\"_blank\" rel=\"noreferrer noopener\">Soundcloud.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-soundcloud wp-block-embed-soundcloud\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"GerdTalks Episodio 3 Futurista Gerd Leonhard: Future of Meta\/Facebook Social Media KEYNOTE (Audio) by FuturistGerd\" width=\"1200\" height=\"400\" scrolling=\"no\" frameborder=\"no\" src=\"https:\/\/w.soundcloud.com\/player\/?visual=true&#038;url=https%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F1220741419&#038;show_artwork=true&#038;maxheight=1000&#038;maxwidth=1200\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><meta charset=\"utf-8\">En 2018, yo <a rel=\"noreferrer noopener\" href=\"https:\/\/futuristgerd.com\/2018\/01\/facebook-is-no-longer-social-anything-its-an-ai-platform-that-needs-to-be-regulated\/\" data-type=\"URL\" data-id=\"https:\/\/futuristgerd.com\/2018\/01\/facebook-is-no-longer-social-anything-its-an-ai-platform-that-needs-to-be-regulated\/\" target=\"_blank\">escribi\u00f3 esto<\/a> sobre c\u00f3mo Facebook ya no era nada \"social\" - argument\u00e9 que \"Facebook se hab\u00eda convertido exactamente en lo contrario de social, ya que no hay absolutamente nada social en un metacerebro algor\u00edtmico cuya \u00fanica preocupaci\u00f3n es meterse en nuestras cabezas y manipular nuestro pensamiento para que \u00e9l y sus anunciantes puedan vendernos m\u00e1s cosas\". Y si miramos a la actualidad, esta cuesti\u00f3n se ha hecho mucho m\u00e1s grande.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"946\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-1680x946.png\" alt=\"\" class=\"wp-image-129899\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-1680x946.png 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-450x253.png 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-768x432.png 768w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-1536x865.png 1536w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue-745x420.png 745w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2022\/02\/Digital-Dividend-v2-Social-Media-Gerd-Leonhard-Futurist_Blue.png 1920w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p>\u00bfC\u00f3mo pueden los medios sociales volver a ser \"humanos\"? \u00bfC\u00f3mo podemos detener la desinformaci\u00f3n? <a href=\"https:\/\/futuristgerd.com\/2020\/01\/we-should-never-put-efficiency-over-humanity-its-the-path-to-dehumanisation\/\" data-type=\"post\" data-id=\"116184\" target=\"_blank\" rel=\"noreferrer noopener\">deshumanizaci\u00f3n<\/a> y el data\u00edsmo que ha provocado la obsesi\u00f3n algor\u00edtmica de las redes sociales?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"947\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2018\/06\/dataism-reductionism-gerd--1680x947.png\" alt=\"\" class=\"wp-image-110455\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2018\/06\/dataism-reductionism-gerd--1680x947.png 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2018\/06\/dataism-reductionism-gerd--450x254.png 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2018\/06\/dataism-reductionism-gerd--768x433.png 768w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2018\/06\/dataism-reductionism-gerd--745x420.png 745w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p><strong>Preveo que las EXTERNALIDADES, es decir, las consecuencias del crecimiento sin paliativos de las tecnolog\u00edas digitales exponenciales, llegar\u00e1n a ser tan grandes como las consecuencias del cambio clim\u00e1tico<\/strong>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"945\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue-1680x945.png\" alt=\"\" class=\"wp-image-116205\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue-1680x945.png 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue-450x253.png 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue-768x432.png 768w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue-745x420.png 745w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2020\/01\/EXTERNALITIES-Gerd-Leonhard-Futurist-Externalities-New-Icon-Blue.png 1920w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p>De hecho, hoy en d\u00eda, la industria de las redes sociales ya tiene bastantes paralelismos con el negocio del petr\u00f3leo, el gas y el carb\u00f3n: mientras que los privados obtienen enormes beneficios de la extracci\u00f3n del \"petr\u00f3leo\" (es decir, los datos de los usuarios), los da\u00f1os externos se dejan en manos de la sociedad y los gobiernos para que los arreglen. Esto tiene que cambiar. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"940\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2014\/07\/datamyning-vs-datamining-gerd-leonhard-1680x940.png\" alt=\"\" class=\"wp-image-106150\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2014\/07\/datamyning-vs-datamining-gerd-leonhard-1680x940.png 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2014\/07\/datamyning-vs-datamining-gerd-leonhard-450x252.png 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2014\/07\/datamyning-vs-datamining-gerd-leonhard-768x430.png 768w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p>En este <a href=\"https:\/\/www.youtube.com\/watch?v=AHgTrcOeyQA\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=AHgTrcOeyQA\" target=\"_blank\" rel=\"noreferrer noopener\">Nota clave<\/a> Hago algunas sugerencias precisas sobre c\u00f3mo podr\u00eda ocurrir. <\/p>\n\n\n\n<p>Algunos de los memes clave que puedes encontrar all\u00ed son:<\/p>\n\n\n\n<p>- <a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=97ZhXNYEE68\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=97ZhXNYEE68\" target=\"_blank\">Cuanto m\u00e1s nos conectamos, m\u00e1s debemos proteger lo que nos hace humanos<\/a>. <\/p>\n\n\n\n<p>- Los algoritmos conocen el valor de todo menos el <a href=\"https:\/\/www.youtube.com\/watch?v=Wxb2d0Rgy4A\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=Wxb2d0Rgy4A\" target=\"_blank\" rel=\"noreferrer noopener\">sensaci\u00f3n de nada.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"945\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-1680x945.jpeg\" alt=\"\" class=\"wp-image-127027\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-1680x945.jpeg 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-450x253.jpeg 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-768x432.jpeg 768w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-1536x864.jpeg 1536w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016-745x420.jpeg 745w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2021\/06\/Gerd-Leonhard-Keynote-Power-of-Being-Human-Shared-deck-.016.jpeg 1920w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p>- <meta charset=\"utf-8\"><a href=\"https:\/\/www.youtube.com\/watch?v=4cQWVwSEftE\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=4cQWVwSEftE\" target=\"_blank\" rel=\"noreferrer noopener\">La tecnolog\u00eda no es lo que buscamos, sino c\u00f3mo lo buscamos<\/a>.<\/p>\n\n\n\n<p>- <a rel=\"noreferrer noopener\" href=\"https:\/\/futuristgerd.com\/2021\/05\/too-much-of-a-good-thing-can-be-a-very-bad-thing-technologys-future\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/futuristgerd.com\/2021\/05\/too-much-of-a-good-thing-can-be-a-very-bad-thing-technologys-future\/\">Demasiado de algo bueno puede ser muy malo<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1680\" height=\"945\" src=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002-1680x945.jpeg\" alt=\"\" class=\"wp-image-113312\" srcset=\"https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002-1680x945.jpeg 1680w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002-450x253.jpeg 450w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002-768x432.jpeg 768w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002-745x420.jpeg 745w, https:\/\/futuristgerd.com\/wp-content\/uploads\/2019\/05\/toomuchofagoodthingseries.002.jpeg 1920w\" sizes=\"auto, (max-width: 1680px) 100vw, 1680px\" \/><\/figure>\n\n\n\n<p><meta charset=\"utf-8\">Lo explico m\u00e1s a fondo en esta keynote sobre \"<a rel=\"noreferrer noopener\" href=\"https:\/\/youtu.be\/AHgTrcOeyQA\" data-type=\"URL\" data-id=\"https:\/\/youtu.be\/AHgTrcOeyQA\" target=\"_blank\">El futuro de las redes sociales<\/a>\u201c.<\/p>\n\n\n\n<p>Encuentre m\u00e1s v\u00eddeos, im\u00e1genes, gifs y blogs en las redes sociales a trav\u00e9s de <a href=\"https:\/\/padlet.com\/futuristgerd\/social_media\" data-type=\"URL\" data-id=\"https:\/\/padlet.com\/futuristgerd\/social_media\" target=\"_blank\" rel=\"noreferrer noopener\">mi nuevo Padlet<\/a>!<\/p>","protected":false},"excerpt":{"rendered":"<p>\"La tecnolog\u00eda es moralmente neutra hasta que la usamos\", probablemente me hayas o\u00eddo decir en innumerables ocasiones (citando a William Gibson). En este evento, que se retransmiti\u00f3 en directo en Youtube, LinkedIn, Twitch y muchas otras plataformas el 21 de febrero de 2022, habl\u00e9 sobre el futuro de la tecnolog\u00eda. <a href=\"https:\/\/futuristgerd.com\/2021\/11\/the-metaverse-worse-than-social-media-gerds-comments-on-a-great-big-think-piece-by-louis-rosenberg\/\" data-type=\"post\" data-id=\"128940\" target=\"_blank\" rel=\"noreferrer noopener\">Redes sociales<\/a> - m\u00e1s concretamente Facebook \/ Meta.<\/p>\n<p>Puede ver esto <a href=\"http:\/\/www.gerdtalks.com\" target=\"_blank\" rel=\"noreferrer noopener\">GerdTalks<\/a> Episodio siguiente.<\/p>\n<p> ... <a title=\"El futuro de las redes sociales: Gerd Leonhard&#039;s recent live-streaming show GerdTalks#3\" class=\"read-more\" href=\"https:\/\/futuristgerd.com\/es\/2022\/03\/the-future-of-social-media-gerd-leonhards-recent-live-streaming-show-gerdtalks3\/\" aria-label=\"Leer m\u00e1s sobre El futuro de las redes sociales: Gerd Leonhard&#039;s recent live-streaming show GerdTalks#3\">Leer m\u00e1s<\/a><\/p>","protected":false},"author":38,"featured_media":143659,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_analytify_skip_tracking":false,"footnotes":""},"categories":[1879,1663,1116,1104,1091,1092,1894,46,756],"tags":[45],"class_list":["post-129934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2022-speaking-topics","category-dehumanisation","category-digital-ethics","category-facebook","category-futuresagency","category-gerdleonhard-de","category-gerdtalks","category-solomo-aka-social-media","category-technology-versus-humanity","tag-social-media-2","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"_links":{"self":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts\/129934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/comments?post=129934"}],"version-history":[{"count":3,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts\/129934\/revisions"}],"predecessor-version":[{"id":130078,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/posts\/129934\/revisions\/130078"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/media\/143659"}],"wp:attachment":[{"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/media?parent=129934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/categories?post=129934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futuristgerd.com\/es\/wp-json\/wp\/v2\/tags?post=129934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}