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Quote of the day: “Fish do not discover water” (McLuhan)

Keep that in mind when thinking about Digital Transformation

fish-did-not-discover-water-marshall-mcluhan-in-fact-because-they-are-completely-immersed-in-it-they-live-unaware-of-its-existence-similarly-when-a-conduct-is-normalized-by-a-dominant-cu

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