“There are no good estimates on the global scale of the gig economy but in the US there are about 800,000 people earning money this way — via online intermediaries such as TaskRabbit, Lyft, Uber and Deliveroo — without being anyone’s employee. The term “algorithmic management” was coined last year by academics at the Carnegie Mellon University Human-Computer Interaction Institute, and it is this innovation, they argue, that makes the gig economy possible. For companies like Uber, which aspires to “make transportation as reliable as running water”, algorithmic management solves a problem: how to instruct, track and evaluate a crowd of casual workers you do not employ, so they deliver a responsive, seamless, standardised service.”
When your boss is an algorithm
https://www.ft.com/cms/s/2/88fdc58e-754f-11e6-b60a-de4532d5ea35.html
via Instapaper