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Join me for GerdTalks#9 May 26 6pm CET. New Realities: AR, MR, VR and the Metaverse.

In this episode of GerdTalks, I will address both the positive i.e. the possibly 'heavenly' aspects of this development as well as the negative i.e. more 'hellish' trappings that may occur if we aren't careful (see the current social media debates on disinformation), and will outline what it all means for marketers, communications, e-commerce, and business as well as life in general, in the next 5-7 years. I examine the concept of the Metaverse from a variety of angles, and will make some recommendations on how to get involved (or not).

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